The Craft of Building Limurse from Within
Akshat is the founder of Limurse, an AI-driven platform transforming influencer marketing by helping brands run precise, scalable campaigns with nano and micro creators. A builder at heart, he’s shaping the future of marketing with innovation, ownership, and measurable impact.
About Limurse
Complete Marketing Platform with Sales Tracking, Lead Generation & Strategy Planning, all Streamlined by AI.
What inspired you to start Limurse, and what problem were you hoping to solve?
I started Limurse after noticing how difficult it was for brands to find and manage the right influencers, especially nano and micro creators. I wanted to solve the problem of scattered influencer marketing by building a platform that makes campaigns simple, transparent, and result-driven.
How has your journey with Limurse changed you personally and professionally?
It has made me more patient, resilient, and adaptable. Personally, I’ve learned to stay calm under uncertainty, and professionally, I’ve grown into someone who can manage teams, build client trust, and drive innovation at the same time.
What's something unique about the way Limurse operates that you think more people should know?
We use AI-driven tools to identify the most effective nano and micro influencers, ensuring campaigns are both cost-efficient and impactful. What sets us apart is that we don’t just connect brands and influencers. We take full ownership of the campaign delivery.
Akshat, can you share a memorable story about your journey of building Limurse or any interesting story that shaped you?
In our early days, a brand trusted us with a campaign even though we were just starting out. We worked around the clock, delivered ahead of time, and the client renewed with us instantly. That experience gave me the confidence that Limurse could scale into something big.
What are some achievements, milestones, or proud moments you've experienced with Limurse that you'd love people to know about?
One of my proudest moments is when big brands began treating Limurse as their default choice for influencer campaigns. Running campaigns at national events has also been a big milestone for us.
What's one challenge you've faced as a business owner, and how did it shape your outlook on leadership or growth?
A major challenge has been balancing fast growth with sustainable processes. It taught me that leadership is not about rushing but about building systems, empowering people, and creating long-term trust.
Outside of work, what's one hobby or passion that keeps you grounded or help you in anyway?
I enjoy reading and exploring startup stories, which helps me stay inspired and find new perspectives to apply at Limurse.
Akshat, do you have a favorite book, movie, or quote that reflects your values or entrepreneurial mindset?
One quote I live by is, “Fall in love with the problem, not the solution.” It keeps me focused on solving real brand and creator challenges instead of getting stuck on one fixed way of doing things.
Who has been your biggest influence or role model in business or life, and why?
My biggest influence has been entrepreneurs who built companies from scratch with limited resources. Their persistence reminds me that grit often matters more than capital.
Looking ahead, what's your dream vision for Limurse in the next 5 years?
I see Limurse becoming the go-to platform for influencer marketing across Asia, powering thousands of campaigns every month with AI and trusted delivery.
Is there any website/app or any other link you want to share with readers of this interview at Visionary India?
Yes, readers can explore more about us at limurse.ai
What do you want to tell your future team members or collaborators?
At Limurse, we value ownership, creativity, and speed. If you join us you will not just perform tasks. You will shape the way influencer marketing is done.
What is Limurse doing differently than your competitors?
Unlike most competitors who just connect brands and influencers, Limurse takes full responsibility for end-to-end campaign execution. We use AI to match the right nano and micro influencers, ensure timely delivery, and guarantee measurable impact for brands.
If you could give one piece of advice to someone building a startup today, based on your own experience, what would it be?
Don’t wait for the perfect plan. Start small, learn fast, and keep adapting. The real edge in building a startup isn’t resources, it’s consistency and the ability to solve problems better each day.
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